Fitbit Premium

Roles: Segment Producer & Editor

Throughout 2020-2023, Fitbit Premium partnered with Xpedition to produce hundreds of fitness videos for their premium membership service. I was charged with creating compelling videos to entice C-level executives and sales teams on the upcoming features of the service, which also served to assist Xpedition in securing the bids throughout fiscal years 2022 and 2023. In Q1 2023, I served as a segment producer and worked with fitbit talent to produce over 100 videos, which will debut in the Fall 2023.